A dental website is a handy investment for your dental practice. However, designing a dental website can be daunting, and you can easily make mistakes. Knowing the blunders to avoid is a crucial and sure way to ascertain that your dental website is effective.
Here are common errors to avoid when designing a dental website.
1. Slow page load
Google SEO ranking takes load time into account when ranking websites. A slow page load will lead to poor rankings and frustrate dental website users. This shouldn’t bother you, though! Professionals like SEO For Dentists US can guide you to optimize loading speed to enhance connectivity.
Additionally, avoid designing a dental website that has a poor user experience. If it’s hard for users to navigate, your dental website has a poor user experience and you’ll lose customers to your competitors. Avoid these by improving the user experience of your dental website.
2. Using out-of-date web design systems
As a dentist, using an outdated web design system is a huge mistake. Online users will defect from such websites and have poor search engine rankings. Moreover, it’s a mistake to use a non-responsive web design. A responsive web design will help your website stay current with ever-evolving technology.
3. Random keyword stuffing
Having lots of random keywords might not be beneficial and attracts penalties. Therefore, as you design your dental website, focus more on quality content. Quality content will establish your expertise and trustworthiness to your patients and search engines.
4. Using the wrong font
Capturing the attention of your visitors is essential when designing your dental website. However, the wrong font is a typography mistake that will not help you capture the attention. Use a font that makes reading your content easy and avoid unclear fonts on your dental website.
5. A website design that is not mobile-friendly
Is your dental website design compatible with mobile phones? If not, you lose online traffic for your dental practice. You will lock out many leads if your website design is not mobile-friendly. As you design your dental website, avoid denying patients an opportunity to reach you by ensuring the website is mobile-friendly.
6. Weak call to action
The major reason for creating a dental website is to invite clients to your dental practice. You should use a strong and persuasive call to action to achieve that. If it’s unclear or weak, inviting patients to your dental practice will be insufficient. Therefore, it’s a huge mistake if your dental website design lacks or has a weak call to action.
7. Insufficient content
When designing your dental website, you should ensure it has good content about your dental practice. Without enough content, your visitors will not know what to expect or your dental services.
8. A confusing contact page
Your dental website’s contact page should be straightforward. If it is confusing, visitors will abandon your website soon. Ensure your website’s dental practice name, location, email address, and phone number are clear.
The above are dental website design mistakes that you should avoid. Avoiding them will help you have an easy time converting website visitors into future patients. Also, your website will be more appealing and friendly to prospective patients and have higher google rankings.